Email Inspiration from Man City

Manchester City nails the personal touch by styling this birthday email like a text thread—complete with playful emojis, conversational tone, and stacked message bubbles. We love how this creative choice turns a one-way campaign into what feels like a chat with the club. It’s a clever format that boosts engagement and keeps the experience fun.

From:

Man City on April 15, 2025

Subject: With its rich navy background and vibrant accent colors, this birthday email from Manchester City scores big on visual impact. We especially love how the clean, stacked layout guides the eye through each message—from celebratory headlines to playful GIFs—while maintaining a tight brand feel. The personalized video CTA is a standout, turning a simple greeting into a meaningful fan moment.

To: Andy King <[email protected]>

Features:

Disclaimer: Man City own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to sports teams and birthday email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.