Email Inspiration from MVMT

MVMT has personalized their cart abandonment email with their latest Mother’s Day sale. We also like the use of live HTML text, simple layout, and use of icons. Nice one, MVMT!

Disclaimer: MVMT own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to cart abandonment email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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