Email Inspiration from Paypal

We’re big fans of this PayPal email for several reasons. First off, its design is clear and concise, hitting the mark with a strong call to action that’s impossible to miss. The straightforward layout shines a spotlight on the benefits, making it easy for recipients to understand the value of the product at a glance.

Disclaimer: Paypal own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to digital product email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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