Email Inspiration from Shinola Detroit

The oversized heart pendant GIF instantly grabs attention while reinforcing Shinola’s signature luxury positioning. Clever grid layout presents gift categories with buttery-smooth transitions. Love how the warm beige background creates cohesion across sections. Smart use of consistent typographic hierarchy and balanced negative space keeps focus on the products. Brilliantly understated yet impactful Valentine’s creative.

Disclaimer: Shinola Detroit own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to valentine's day email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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