Email Inspiration from VELOTRIC

Velotric segments their ebike lineup with clear rider personas – super smart! The minimal gray background paired with crisp product photography creates an upscale vibe. Those clickable lifestyle categories (Urban Commuter, Adventure Seeker etc.) make choosing the right bike feel easy. Clever personalization strategy.

Disclaimer: VELOTRIC own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to ecommerce email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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