Email Inspiration from Lull

We’re digging this sleep-themed Spotify Wrapped spoof! We love how they’ve channeled that year-end review energy with their product stats and mattress metrics. The teal-and-black color palette feels just like Spotify, while the “encore-worthy sleep experience” messaging cleverly ties everything together. Smart use of social proof with those 56,677 verified customer reviews.

Brand Insights

From:

Lull on December 22, 2024

Subject: Your 2024 Sleep Wrapped is Here! ??

Preview: Save up to $1000 on mattresses | The hits of the year? Comfy nights and dreamy mornings, courtesy of YOU

To: Andy King <[email protected]>

Features:

Disclaimer: Lull own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to yearly review email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.