Email Inspiration from Better Booch

Bold headers, playful emojis, and colorful product shots make this update from Better Booch lively and approachable. The mix of HTML text with image blocks keeps the newsletter easy to skim while highlighting big announcements like new flavors and seasonal returns. A bright yellow CTA button pops against muted backgrounds, guiding readers straight to the shop.

Disclaimer: Better Booch own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beverage and newsletter email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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