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Email Love vs Kombai for Email, for teams that design emails in Figma.

Kombai for Email is a Figma plugin that converts email designs into HTML. Kombai itself now focuses on an AI agent for web and app front ends. Email Love is a Figma plugin built only for email. This page explains where each one fits.

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What is the biggest difference between Email Love and Kombai for Email?

Kombai for Email converts Figma frames to HTML, but the plugin has not been updated since June 2024. Email Love is an actively maintained email platform: a Figma plugin, AI Import for your existing emails, Email Love Builder for marketers, and export to 28 platforms.

Where they differ.

01

Can I bring my existing emails with me?

Kombai for Email converts the frame you select into HTML. Kombai says it does not need components, layer names, or Auto Layout, although its docs include design guidelines. Each run is a one-time conversion.

Email Love also uses its own format, but you do not have to rebuild your existing emails by hand before you start. AI Import converts a screenshot, an image, or an existing Figma design into an editable Email Love frame, and it is included on every plan. For a full library, an AI-assisted workflow in Claude or Codex audits your repeated modules and builds a reusable design system. On Growth and Professional plans, Concierge Migration is free: our team builds your email design system and rebuilds up to 5 of your templates.

02

Is it a Figma exporter or part of the production stack?

Kombai for Email converts Figma designs to HTML, and we could not find a separate editor for marketers as of September 2026. Kombai’s current main product is an AI agent for web and app front ends, and it does not have an email mode.

Email Love covers more of the production workflow. Designers maintain the approved components in Figma. Each component is mapped into Email Love Builder, where marketers build campaigns in a drag-and-drop editor without opening Figma, and the finished email goes to your ESP. Email Love Builder comes with Enterprise, which is a custom quote.

03

How much email expertise is behind it?

Kombai launched its email plugin in November 2023, and it reached #3 on Product Hunt on its launch day. The plugin was last updated on June 25, 2024. As of September 2026, the email product is not on Kombai’s homepage, main pricing page, docs, or changelog, although its landing page and email pricing page still load. Check with Kombai that the plugin is still supported before you rely on it.

Email Love builds only email tools: the Figma plugin, Email Love Builder, and the Email Love inspiration gallery. Support comes from email specialists, with dedicated Slack support on Professional, and Concierge Migration is free on Growth and Professional.

04

How deeply does it work with my ESP?

Kombai for Email exports directly to Klaviyo, Omnisend, ActiveCampaign, and Mailchimp on its Premium plan and above, with upload guides for other platforms. It runs automated compatibility checks and supports test sends, with Litmus on the Business plan.

Email Love goes deeper into the platforms it supports. It exports Braze and MoEngage content blocks, Iterable snippets and multi-locale templates, Salesforce Marketing Cloud content blocks, and editable Customer.io drafts. With updatable templates, a re-export updates the existing template in your ESP instead of creating a copy. Localization tags work with Braze and Smartling, or Iterable and Lokalise, and Email Love’s AI skills for ChatGPT, Codex, and Claude Code write the personalization syntax for 10 ESPs, including Braze Liquid, Iterable Handlebars, and Salesforce Marketing Cloud AMPscript.

05

Your brand changes the button radius. What happens next?

Say your brand changes the primary button from a 6px corner radius to 12px. In Kombai for Email, the button is part of your Figma design, so the change is made in Figma, and each email is converted and exported again.

In Email Love, the button is a component in your email design system in Figma, so the change updates every email that uses it in Figma. With updatable templates on, re-exporting an email updates the existing template in your ESP instead of creating a copy. If your marketers use Email Love Builder, a re-sync brings the new button to every template that uses it.

06

Pricing

Kombai for Email has a free plan. Pro is $50 a month, or $40 a month billed yearly, for one license. Premium starts at $300 a month and Business at $750 a month, both through sales.

The Email Love Figma plugin has published pricing. It is free to start, with 5 HTML exports a month. Starter is $19 per user a month with 10 exports, Growth is $59 per user a month with unlimited exports and 5 shared design systems, and Professional is $1,788 per user a year for teams of three or more. Concierge Migration is free on Growth and Professional.

Which is right for you?

Choose Kombai if

  • You want to convert one-off Figma email designs to HTML without restructuring them.
  • You have confirmed that the plugin still works in your setup.
  • You send through Omnisend, which Email Love does not export to.
  • Your team also builds web front ends and uses Kombai’s main product.

Choose Email Love if

  • You want a Figma plugin built and supported for email.
  • You want an email design system in Figma that your team reuses.
  • You send through Braze, Iterable, Salesforce Marketing Cloud, Marketo, or Customer.io.
  • You want AI to build emails from your own components.

Comparing Figma email plugins? Read Email Love vs Marka →

Jake Leffler
“Email Love has reduced our dev time by well over 90%, and for our team being able to be this agile in the AI era is proving to be an absolute win.”
Jake Leffler, Email Development Specialist at StreetEasy

Switching from Kombai? Migration is the hard part. So we make it easy.

On Growth and Professional plans, Concierge Migration is free. We build your email design system in Figma from your existing templates, with up to 50 components, rebuild up to 5 of your templates, and set up your ESP connection and team.

Questions, answered.

Is Email Love a good Kombai for Email alternative?

Yes. Email Love is a Figma plugin built only for email, with a reusable design system, AI, and export to 28 platforms. Kombai for Email has not been updated since June 2024.

Is Kombai for Email still available?

Its landing page and pricing page still load, and we found no notice that it has been retired. But the plugin was last updated in June 2024, and the email product no longer appears on Kombai’s homepage or main pricing page. We checked in September 2026.

Does Kombai’s main product build emails?

No. Kombai’s current product is an AI agent for web and app front ends, and its docs do not mention HTML email.

How much does Kombai for Email cost?

Kombai for Email has a free plan, Pro at $50 a month ($40 billed yearly), and Premium and Business plans from $300 and $750 a month through sales. The Email Love Figma plugin is free to start with 5 HTML exports a month. Starter is $19 and Growth is $59 per user a month, and Professional is $1,788 per user a year for teams of three or more.

Can you migrate our Kombai emails?

Yes. On Growth and Professional plans, Concierge Migration is free: we build your email design system in Figma from your existing templates, rebuild up to 5 of them, and set up your ESP connection.

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