Email Inspiration from Eight Sleep

Smart, soothing, and straight to the point—that’s how Eight Sleep delivers. The structured layout reads like a well-rehearsed bedtime routine, guiding you from feature to benefit with clarity. The blend of tech talk with practical perks (like those HSA/FSA savings) adds value, while the dark, moody design elevates the overall design.

Disclaimer: Eight Sleep own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to physical product email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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*the Email Love newsletter sends every two weeks. Scout’s honour.

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