Disclaimer: Eight Sleep own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to new year email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Eight Sleep
This email masterfully uses animated GIFs to demonstrate Eight Sleep’s Pod temperature control feature. The stark black/white palette creates premium vibes, while the mobile-responsive layout maintains a clear hierarchy across devices. Smart use of lifestyle imagery and benefit-driven copy makes this a conversion-focused winner.
