Email Inspiration from Firebelly Tea

A fresh, inviting aesthetic sets the tone for this email, with a soft, earthy color palette that complements the brand’s organic feel. The use of large, high-quality imagery ensures the products take center stage, while the clear, well-spaced navigation keeps the experience intuitive. The typography strikes a perfect balance—modern, readable, and subtly refined—enhancing the premium yet approachable vibe.

Disclaimer: Firebelly Tea own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beverage and physical product email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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