Disclaimer: Supergoop! own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beauty and ecommerce email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.
Email Inspiration from Supergoop!
We like how Supergoop keeps things clean and easy to follow with bold blue sections that highlight key offers. The “Free Shipping Ends Tonight” header grabs attention fast, while the simple image grid below makes it clear where to click next. It’s a good reminder that strong visuals and minimal text can drive action just as well as copy-heavy designs.
