Email Inspiration from Lotus Cars

We’re loving how this Lotus email balances visual impact with functional design. The stark black background makes the yellow accents pop, while the headline font adds premium flair. Smart use of mobile-responsive columns and that gorgeous hero image create an immersive experience. The clear CTA hierarchy guides users naturally to the test drive booking.

From:

Lotus Cars on December 22, 2024

Subject: We can tell you, but it won’t be the same

To: Andy King <[email protected]>

Features:

Disclaimer: Lotus Cars own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to newsletter email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.