Email Inspiration from Original Grain

This email from Original Grain knows how to make a comeback. The bold headline, “You Missed Black Friday?!,” grabs immediate attention, while the curated “Best-Selling” collections keep the focus on their most popular products. Pair that with a strong testimonial and you’ve got a design that oozes confidence and credibility.

Disclaimer: Original Grain own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to black friday email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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