Email Inspiration from Plank

The animated GIF of sleep experts adds a dynamic touch, while the clean white space and consistent blue accent colors create a polished, trustworthy feel. Smart use of personalized CTAs and concise copy makes the “get help” message crystal clear.

Disclaimer: Plank own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to physical product email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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