Email Inspiration from Circle

Circle’s Black Friday email does a stellar job of balancing urgency with clarity. The bold headline makes the savings irresistible, while the structured layout ensures every benefit is easy to digest. We’re fans of the countdown timer—it adds just the right pressure to act without feeling overdone. Clean, concise, and compelling!

Disclaimer: Circle own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to black friday email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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