Email Inspiration from NuFACE

NuFACE turns a restock announcement into a moment of social proof, leading with the sell-out story before reintroducing the product. Clean product photography against a soft gradient background keeps the focus tight, while educational sections on how to use the gel add utility that justifies the scroll. A well-structured back-in-stock email that builds credibility before the CTA.

Disclaimer: NuFACE own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beauty email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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