Email Inspiration from Alleyoop

Soft lavender panels frame three curated kits, each given room to breathe with its own product still and a one-line pitch. The all-one-color treatment keeps a multi-set email calm instead of cluttered, and the lifestyle close-up at the end grounds the products in a real face. Bundling lands best when every set looks considered rather than discounted.

Disclaimer: Alleyoop own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beauty email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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