Email Inspiration from Kulfi Beauty

Leading with a full-bleed lifestyle video still and a social handle credit, Kulfi Beauty turns a product email into something that feels pulled from a creator feed. The “What’s in your bag?” framing transforms a standard lip product roundup into a relatable, moment-based narrative — morning meeting, late dinner, random plans. Smart sequencing that sells versatility without saying the word.

Disclaimer: Kulfi Beauty own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beauty email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

Want an email about emails every two weeks?

*the Email Love newsletter sends every two weeks. Unsubscribe any time.

Similar Email Inspiration

Figma to ESP with 1 click

Ad

Loved by designers & marketers

No Thumbnail Set
No Thumbnail Set
No Thumbnail Set
No Thumbnail Set
No Thumbnail Set
No Thumbnail Set