Email Inspiration from RSPCA

This email from RSPCA makes an impact with its bold headline and strong visual hierarchy. The full-width hero image immediately draws the reader in, while the structured layout keeps the content digestible. The deep blue CTA stands out against the soft background, making the next step clear and compelling.

From:

RSPCA on March 2, 2025

Subject: We demand a humane alternative to carbon dioxide

To: Andy King <[email protected]>

Features:

Disclaimer: RSPCA own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to non profit and newsletter email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.