Email Inspiration from Supergoop!

We’re drawn to the color-blocking here: sunshine yellow panels alternate with clean product cutouts to build a beach-bag lineup that reads instantly as summer. The zig-zag layout keeps five SPF products distinct without feeling like a spreadsheet, and a joyful family-at-the-beach hero carries the mood before the grid gets into specifics.

Disclaimer: Supergoop! own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beauty email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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