Email Inspiration from Wimp Decaf Coffee Company

Wimp Decaf’s latest email wraps cozy vibes in a friendly letter-style format, anchored by a GIF header. We love the playful mix of image-led product features, clean typography, and conversational copy that feels like a warm catch-up. It’s a well-brewed blend of storytelling, calm branding, and quirky product picks.

Disclaimer: Wimp Decaf Coffee Company own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to beverage and newsletter email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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