Email Inspiration from Huggies

Huggies nails it with an engaging, milestone-focused approach that draws readers in. The vibrant design and playful tone perfectly match the brand while mixing helpful tips, a coupon, and a community-driven call to action. It’s a smart blend of education, value, and engagement that speaks directly to their audience’s needs. You’ll also find an interactive quiz at the bottom that you can complete inside the inbox—very cool!

Disclaimer: Huggies own the rights to all content, images and design of this email. The above email has been featured on Email Love because I (Andy King) think it is a great reference to interactive and newsletter email design. So things don’t get messy on the email author’s end: I’ve stripped out all the email tracking pixels, campaign links and hosting all the images myself. Read more Email Love legal information.

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